Monday 23 January 2012

 Websex: What's the Harm



The voice-over of the women Nathalie Emmanuel is being overlapped with an non diegetic sound which is dub step or electro pop which it portrays it had been made for a younger audience. Plus the detonative meaning of the music is that it is very up beat but the connotation of the music is that is a documentary about young people grabbing sex in different ways. The misc-en-scene is the costume is very casual which hints the idea of realism that helps the documentary to feel normal. The images are mostly of young women and men that are using the internet for sex lives, and uploading nude pictures of them to attract other individuals.



The documentary portrays a negative view against all younger generation as it might show that  all younger men and women do have sex this way and the younger generation is also called the 'internet generation' which shows that they are more advanced.

The target audience ranges to 16-24 year old as the interviewees are all in the ranges of 16-24 but it will help the audience to identify with them as they may try to have sex this way furthermore appeals to the audience as they are discussing technology that the younger generation like to keep up-to-date with latest technology.


The documentary falls into the category of expository and reflexive. The codes and conventions that are are being used n this documentary is a voice over of the documentary maker and real footage but the documentary also takes part in the documentary by involving herself in the subject's life. The audience is informed and educated about new technology and how it is being used for things like sex. 


The institutional source of the text has been collected by a research on their target audience of 16-24 to see what 'Websex' starts at or happens. The people who control what the institution produced is us, the public. Therefore it is a public service which is funded by the tv license 

Wednesday 18 January 2012

TECHNNOOPHOBESS


BBC Three is launching a new program called “Technophobes”, following the lives of five people who are afraid of technology.

AUDIENCE: 

 The program will appeal to average BBC Three audience as BBC three target audience is 16 - 34 years old for all types of programs viewed on their channel also those ages are the newer generation who are into technology and still discovering the world of technology. The audience will fall into the socio-economic categories is C1, C2 who can afford the technology so that they will be interested in watching a documentary about technology and E as that is where the students fall into and the younger generation.   

INSTITUTION: 
It will be shown at roughly 10:30, after the watershed so that swearing and other things can be included such as any sexual activities. Because the prime time is past 9pm and this program will not be for family target audience   


MEDIA FORMS: 
Many BBC Three I watch are Observational and expository  documentary and the codes and convention that should be inputted into program and that in expository documentary there is a voice over and no presenter and interviews with the subject and in a observational documentary will allow the cameras to be hidden and this allows them to behave naturally as subjects try to get over their phobia.  

REPRESENTATION: 
I would expect a negative representation of the 'Technophobes' as they are living in the 21st century and have not been able to adapt to the 21st century lifestyle. 
WEB BLOG REVIEW:

Have seen the new programme? OMG!! I don't know what has happened to people in the world they are scared of everyday technology. The show is called ‘Technophobes’ shown on BBC3. Seriously? I mean how you could be scared of laptops, phones, even television. Well one of the girls called Yeshi who is 17 years  was scared of picking up the house phone well that is ridiculous seriously that was not normal especially for someone who is around my generation. Plus a man was frightened for April as digital switch over was going to happen tell me what the hell was all that about. But besides the bizarre of this programme is was really entertaining also informative , I learnt a lot about how people brains work with phobias and what part of the brain it actually affects and weird phobias are to do with different story from each person. Great show, weird subject. :-)  



Sunday 15 January 2012

Documentary

Documentary


There are five different types/modes of documentary:
  • Expository
  • Participatory 
  • Observational
  • Reflexive
  • Performative  
The Expository Mode directly speaks to the viewer by using a voice-over, This is the main mode we as an audience identify with; Which points out verbal commentary and argumentative judgement that the voice over (voice of god) portrays in the documentary that also attempts to persuade the audience to a particular point of view. This is one of the oldest forms of documentaries. An example of expository mode is used in nature documentaries such as  'the blue planet' .

The Participatory Mode interacts with the subject, interviewing them but tend to be formal as the subjects are normally 'on the run' from being interviewed. Usually used for the news as footage and it is recorded by a handheld or hidden camera. Documentary makers are shown to the audience as they take part in the action.  For example the participatory mode is used documentaries such as the BBC 'rogue traders' where they try interview people who are conning people into all sorts of house work etc and paying the con artist a lot of money

The Observational Mode is observing/ viewing the subjects daily life and circumstances , documented their life with and obtrusive camera (invisible) allows the subject to forget about the camera plus behave more naturally letting the audience to get to know the subject better. An example of observational mode is human's life docs for example "OCTOMUM" which follows the life of a mum who gave birth to eight kids.  

The Reflexive Mode catches on actively with issues of realism and representation accepting the presence of the viewer also uses re-enancments. Examples of reflexive documentaries follow the lives of celebrity 'when Fearne met..' and Keeping up with the Kardashians.

The Performative Mode interacts with subjects, comments on the process of documents normally an undercover investigation addresses the audiences emotionally and the subject of the documentary normally relates to do with identify. Performative Mode is usually used in documentary such as panorama on BBC       
                 

 





     

Monday 9 January 2012

Exam Plan: 

Exam Question:
Consider the reason media products from your case study are presented across a range of media platforms.


  • Provide a brief outline of your case study.
  • Advantages of producers of each platforms.
  • Support your answers with three examples of the media platforms.
Introduction:

Media products are  the reasons why super 8 is present across a range of media platforms....
-to reach their target audience and a wider range
- using a Hypodermic needle to inject into their target audiences

Paragraph One:
Outline of my case study:
Discussing every platform in different section:
Broadcasting: Theatrical Trailers, TV Spot, TV interviews & Radio Interviews
Print  : Books, Magazine, Comics and Posters
E-media:   Viral Marketing, Downloads, Games, Blogs, Extra Scenes, Official Website & Review Website


Paragraph Two
Different media platforms and the advantages of producer
There are Different advantages in using various media platforms, as in the over saturated market every producers wants their film to stand out to the audience they are appealing to. So to stand out they use a variation's of platforms.
variation- targets different socio-economic bands, gender and age for their audience.

E-media
social networking sites
-cheaper
-faster 
-interaction audiences feel more involved which could bring out the uses and gratification need of social integrative-leading to friends and family discussing about the movie- for example hash tagging on twitter
-globalization-  audiences round the world through social networking.
-reaches a younger audience as they are into "lean forward media" - which could lead to pester power.

Moving image
trailers
- gives more information about the movie- best bits are shown
- "lean back" and "lean forward media" such as it is available on TV and internet
- uses and gratification-  identification- the characters for example family character such as children in the family & homage to Spielberg brings old fans- nostalgia from older members of the family
- can reach high/low economic band depending on which channel or website the trailer is shown
-old/younger audience such as it is avialble on-line and TV (Cross media through e-media)

print media
 billboard( posters)
- lean back - you pass the billboard- therefore the information comes to you
- high economic band- billboards on a high way- cars
- enigma codes which builds up questions about the film from first sight and makes up narrative structure in audiences mind- Propp
- cognitive needs- gives and lets audience gain knowledge and information

in conclusion
reason for being presented in range of media platform is to attract various audiences
...
save money, stand out, cross media
- but are more present in e-media
- faster, cheaper, 
moving image/print
-costly
least effective
and in decline